The HELL Reading Challenge

The HELL Reading Challenge is a well-established programme, now in its seventh year, which has been hugely successful in getting kids reading and enjoying the pleasures of stories — with the bonus of free pizza rewards.

We are very excited to be continuing our partnership with HELL Pizza. Their enthusiasm for children’s reading and generous ongoing commitment is awesome.

Teachers, librarians and parents have been telling us how the HELL Reading Challenge has hooked so many reluctant readers into books. In 2020 we want even more young readers to discover the thrill of a great book.

The HELL Reading Challenge is free, and it is so easy! Children receive a stamp on their pizza wheel for each book they read. Once they have read seven books, children can exchange their completed pizza wheel for a free 333 kids’ pizza at HELL.

Schools and libraries that are participating in the 2020 HELL Reading Challenge will also be rewarded with opportunities to win finalist books in the 2020 New Zealand Book Awards for Children and Young Adults.

To find out more about how the HELL Reading Challenge works, download the 2020 HELL Reading Challenge manual here

Schools and libraries can register and order pizza wheels here

Please email readingchallenge@nzbookawards.org.nz if you have any questions about the 2020 HELL Reading Challenge.

You can also keep up to date with Reading Challenge news on the HELL Reading Challenge Facebook page

Download a poster for the 2020 HELL Reading Challenge here.

Download a printable 2020 HELL Reading Challenge book review card here.

For more HELL Reading Challenge resources, see the Resources page of our website.


2020 HELL Reading Challenge – Key dates

Registrations are open now, and you can sign on any time during the year.

HELL Reading Challenge begins: 2 March 2020

Last date for ordering pizza wheels (stocks permitting): 3 December 2020

Last date for redeeming completed pizza wheels: 31 January 2021


The New Zealand Book Awards Trust is very grateful to HELL Pizza for their sponsorship of the Reading Challenge. For more information on HELL and our other funders, click here.